Live-streaming on social platforms was hyped as the next big thing three years ago when Meerkat and Periscope were the new shiny social media platforms of choice. Since then, Facebook, Instagram and You Tube have all launched their own live services. But just how far have we come with ‘live’ and what are the opportunities for brands when you’re already producing other video content? Where does is fit into your day-to-day marketing activities?
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visual content marketing
Welcome to the Social Signals No 14 your weekly feed of insights and what’s hot from the world of Social Media, Video and Content Marketing.
This week we examine the latest trends in visual content marketing and examine some of the key insights from this year’s Social Media Week in New York with a focus on social video and the changing face of TV.