Welcome to Social Signals No 20, your fortnightly feed of insights and what’s hot from the world of Social Media, Video and Content Marketing. This week we find out how the #metoo hashtag went viral, how Maybelline is winning at social, and argue why you should think of content as a relationship and not a product. We ask the question which is better Facebook advertising or Influencer marketing? And show you how you can lead a better digital life with your very own 8-day digital detox program
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Welcome to the Social Signals No 15 your weekly feed of insights and what’s hot from the world of Social Media, Video and Content Marketing. This week we explore why Stories is being heralded as the new social newsfeed and we look at the new storytelling principles you need to know as we transition from the age of information to what Facebook’s Megan Summers calls” ‘The age of experiences”.
Welcome to the Social Signals No 13 your weekly feed of insights and what’s hot from the world of Social Media, Video and Content Marketing. This week we get ready to go big with our content marketing in 2017 and we talk social video metrics. We rule the roost over the recent Superbowl17 Ads and ask the question which ones delivered and which ones didn’t?
With a rise in numbers on Instagram to over 5 million monthly users in Australia and rates of engagement 18 times that of Facebook, Instagram has become an avenue more and more Australian brands are participating on.
MD David Wesson took part in the Naturally Good Expo at The Horden Pavilion Sydney. Watch the video to see him talk about the opportunity of using Social Location marketing to convert fans and followers into In-store customers.
Welcome to the Social Signals No2, this week we get a look behind the scenes of viral video sensations UNILAD, whilst Sony begins trialing 360 Ads on Snapchat and
During our campaign for Sculpture by the Sea Bondi we had the pleasure to work with Instagram influencer Pauly Vella and take some time out to ask him a few questions about his Instagram experience.
With the massive growth in short form mobile video content alongside the growing popularity of social networks like of snapchat, Instagram, and Vine it is no surprise that Australia is now boasting its own breed of vine talent.
This week as part of our visual influencer series we had the pleasure of interviewing Snapper Rocks based photographer Jewels Lynch aka @jewelszee