Welcome to the first Social Signals your weekly feed of the very best curated articles and our own thoughts from the world of social media, video, and content marketing.
Whether it’s tips and tricks, trends, case studies or platform news you’re after let us do the heavy lifting for you scouring the internet each week. If you like what you see please drop us a line or pay it forward by sharing this article with a friend or colleague.
The Top 5 Content Marketing Trends of 2016 so far
There’s some good stuff in here including interactive content from the likes Tourism Australia and the use of their 360 Virtual Reality Tours YouTube page.
Find out for yourself what the trends are by reading this article here
Brands trying out virtual reality as part of a marketing strategy might be wary about whether spending on the emerging platform is worth it. But new research suggests the investment could be paying off in brand affinity and increased purchases. Read the Article here
Some great examples of how big brands are already using Instagram stories. Instagram has the bigger reach. Have you used it yet and what do you think?
See what the big brands are doing & how it might fit into your social video strategy here
This article shares the Top 3 Olympic branded videos & some great insights into how to build your own video marketing strategy around tent-pole moments in the lead up to and during events.
Kick start your Video Marketing and read the article here
Great in depth article and analysis of the power of super fans and the behavior of the haters and how to deal with this in today’s online culture.
If you manage your own communities this article is well worth checking out. Read here