We talked to prolific content creator and time-lapse photographer Matthew Vandeputte (known online as @MatJoez) as part of our brand guide to social video who shared his insights and creative process, on how to create and produce content more efficiently.
Welcome to the Social Signals No 16, your fortnightly feed of insights and what’s hot from the world of Social Media, Video and Content Marketing. This week we find out what Facebook's new VR & AR platforms mean for marketers and talk exclusively to content creator Matt Willis from Yelldesign about how to use short form video content more effectively.
Welcome to the Social Signals No 15 your weekly feed of insights and what’s hot from the world of Social Media, Video and Content Marketing. This week we explore why Stories is being heralded as the new social newsfeed and we look at the new storytelling principles you need to know as we transition from the age of information to what Facebook’s Megan Summers calls” ‘The age of experiences”.
Welcome to the Social Signals No 14 your weekly feed of insights and what’s hot from the world of Social Media, Video and Content Marketing.
This week we examine the latest trends in visual content marketing and examine some of the key insights from this year’s Social Media Week in New York with a focus on social video and the changing face of TV.
One of the big buzzwords of the last decade has been "Mobile First" - Apps like Instagram (quickly bought by Facebook for $1b) didn't even launch a website.
Facebook have now moved beyond thinking about mobile first to concentrating on being "Video First". Which is not surprising given their 800% annual video growth rate, growing from 1 billion to 8 billion views from 2015 to 2016.
Welcome to the Social Signals No 13 your weekly feed of insights and what’s hot from the world of Social Media, Video and Content Marketing. This week we get ready to go big with our content marketing in 2017 and we talk social video metrics. We rule the roost over the recent Superbowl17 Ads and ask the question which ones delivered and which ones didn’t?
With the new year, well and truly under way, the biggest threat to your 2017 content marketing strategy is to delay it any longer.
But it’s important you’re careful not to get lost in the crowd by producing stuff that doesn’t stand out from the deluge of content that's already out there.
We take a look at five ways the new era of social location marketing can help event organisers and retailers create more relevant brand experiences to shape the consumer journey.
Welcome to Social Signals No 12 your weekly feed of insights and what’s hot from the world of Social Media, Video and content marketing. This week we get stuck into 2017 with some great research on the state of Social Media and on the Future of Influencer Marketing, whilst McDonald's kicks off the new year by leading the charge using Instagram live and we learn how to give your content wings
Welcome to Social Signals No11 as we highlight the best of 2016 and what’s in store for 2017 from the world of Social Media, Video and Content marketing. There are important new updates for Facebook, Instagram, and Snapchat, and we look at the year in memes and the rise of AR whilst Marc Zuckerberg takes us on a journey into the future with his personal AI Assistant